Loss Aversion
- “why does losing hurt more than winning feels good”
- “why can't I sell a losing stock”
- “loss aversion explained”
- “protecting a streak I don't care about”
01 · Side by side
Side by side
Comparison sheet
| Aspect | Loss aversion | Risk aversion |
|---|---|---|
| Anchored to | A reference point | Nothing |
| In the loss domain | Risk-seeking | Still cautious |
| Depends on framing | Heavily | Little |
| Consistent | No | Yes |
02 · Which one you meant
Which one did you mean?
In shortReaders who land here meaning Loss Aversion rather than Risk aversion are usually searching for phrases like “why does losing hurt more than winning feels good”, “why can't I sell a losing stock”, “loss aversion explained”.
03 · Read either one